Mr. Market's Manic Episodes: Warren Buffett's Timeless Guide to Rational Investing
Warren Buffett's Investment Best Practices
Extracted from Berkshire Hathaway's 1987 Shareholder Letter
Core Investment Philosophy
Focus on Business Value, Not Stock Prices
- "What counts is the rate of gain in per-share business value, not book value."
- Approach stock purchases as if buying into a private business, focusing on economic prospects, management quality, and price.
- Be willing to hold investments indefinitely if the business continues to increase in intrinsic value at a satisfactory rate.
Mr. Market Mentality
- View market fluctuations as coming from "Mr. Market," an emotionally unstable business partner who offers to buy your interest or sell his each day.
- "Mr. Market is there to serve you, not to guide you. It is his pocketbook, not his wisdom, that you will find useful."
- Market volatility offers opportunities to the patient, rational investor.
Business Quality Over Bargain Hunting
- "Our goal is to find an outstanding business at a sensible price, not a mediocre business at a bargain price."
- "Making silk purses out of silk is the best that we can do; with sow's ears, we fail."
- Exceptional economics often come from businesses doing "rather ordinary things - but doing them exceptionally well."
Long-Term Perspective
- "Experience indicates that the best business returns are usually achieved by companies that are doing something quite similar today to what they were doing five or ten years ago."
- Be suspicious of exotic-sounding businesses that promise feverish change.
- "The market may ignore business success for a while, but eventually will confirm it."
Investment Selection Criteria
Look for Businesses That:
- Have demonstrated consistent earning power (not projections or turnarounds)
- Earn good returns on equity while employing little or no debt
- Have simple, understandable operations
- Have excellent management in place
- Have durable competitive advantages (franchise value)
Debt Considerations
- "Really good businesses usually don't need to borrow."
- Top-performing companies typically use very little leverage compared to their interest-paying capacity.
Market Approach
Ignore Market Predictions and Formulas
- "Investment success will not be produced by arcane formulae, computer programs or signals flashed by the price behavior of stocks and markets."
- Success comes from "coupling good business judgment with an ability to insulate thoughts and behavior from the super-contagious emotions that swirl about the marketplace."
Holding vs. Selling
- Don't sell holdings just because they have appreciated or because you've held them for a long time.
- "Of Wall Street maxims the most foolish may be 'You can't go broke taking a profit.'"
- Be content holding securities indefinitely as long as the business fundamentals remain sound and the market doesn't overvalue the business.